The Town of Smithfield is proud to debut its newest promotional initiative, Smithfield is Where It’s At, a dynamic video campaign that showcases the town’s unique charm, vibrant community, and thriving local businesses. Designed to boost tourism, economic growth, and civic pride, the campaign highlights Smithfield as a premier destination for residents, visitors, and entrepreneurs alike.

Through engaging visuals and compelling storytelling, the video captures the essence of Smithfield. Whether strolling through the picturesque downtown, enjoying a meal at a beloved local restaurant, or exploring the town’s rich history, Smithfield is Where It’s At conveys the welcoming atmosphere and strong sense of community that make Smithfield a hidden gem worth discovering.

“The Smithfield is Where It’s At campaign celebrates everything that makes our town special,” said Public Information Officer Brian Eaves. “From our thriving small businesses to our tight-knit community, we want to showcase Smithfield as a place where people not only visit but truly belong. We also want to thank the Johnston County Visitor’s Bureau for their assistance with this project.”

Residents and visitors alike are encouraged to watch, share, and join the conversation by using the hashtag #SmithfieldIsWhereItsAt.